Phases of an AI Data Audit – Assessing Opportunity in the Enterprise

Artificial Intelligence has proved to be a game-changer for many industries and has evolved exponentially over the few years. It is already incorporated into various sectors like smart homes, Ecommerce, driverless cars, and computing systems using machine learning and data … Read More

Predictive Analytics: Transforming Data into Future Insights

In this digital age, technological advancements all around the world are striking. This resulted in a massive progression in the world economy, as well as in the different countries. Many companies have been getting recognition and prosperity over the years … Read More

OTT Beyond Data: Trends, Challenges, and Opportunities

As the competition in the OTT market heats up, fresh insights and perspectives on consumer’s behavioral data are emerging. A complete element of OTT revolves around data usage to better comprehend audience preferences and predict future content choices. It emphasizes … Read More

How AI Can Help Streaming Platforms Fight High Churn Rates

Studies of consumer behavior have demonstrated that the pandemic has led to a massive increase in screen time and entertainment viewing as lockdowns force consumers to spend more time indoors and online. Subscriptions to online streaming platforms jumped a whopping … Read More

Maximize ROI With AI-Driven Content Acquisition Strategy

A couple of years ago, a single hit show could carry an entire streaming platform on its back. However, as the market begins to saturate, OTT or streaming service providers are teaming up with content producers to earn a precious … Read More

Data Streaming Technology for High Volume Data Feeds

Data streaming has become the core of enterprise data architecture amid all the data generated from non-traditional sources like security logs, web applications, and IoT sensors. The digital universe was estimated to comprise 44 zettabytes of data in 2020 and … Read More

How can Data Intelligence help you?

With the decline in television as a viewing platform and the rise of mobile streaming platforms, content providers need to make dramatic changes to stay in the game, and this is where big data comes in. Many major players have … Read More

How can Data Intelligence help Brand Campaigns Better?

Are you getting the right returns on your brand marketing campaigns? It doesn’t matter whether you are using Facebook or Google to promote your services and improve brand loyalty, what only matters is that you do it right. With Facebook, … Read More